The industries that will see the fastest spending growth are Insurance, Consumer, Healthcare, and Retail. In the Insurance industry, telematics will be the leading use case while remote health monitoring will see the greatest investment in the Healthcare industry. Retail firms are already investing in a variety of use cases, including omni-channel operations and digital signage.
The industries forecast to make the largest IoT investments in 2016 are Manufacturing ($178 billion), Transportation ($78 billion), and Utilities ($69 billion). Consumer IoT purchases, the fourth largest market segment in 2016, will become the third largest segment by 2020. Meanwhile, Cross-Industry IoT investments, which represent use cases common to all industries, such as connected vehicles and smart buildings, will rank among the top segments throughout the five-year forecast.
Green field opportunities
"A fairly close relationship exists between high growth IoT use cases in consumer product and service oriented verticals like retail, insurance, and healthcare," said Marcus Torchia, research manager, IoT, with IDC's Customer Insights and Analysis team. "In some cases, these are green field opportunities with tremendous room to run. As a whole, the IoT opportunity is a diverse developing market place for vendors and end users alike."From a technology perspective, hardware will remain the largest spending category throughout the forecast, followed by services, software, and connectivity. And while hardware spending will nearly double over the five-year timeframe, it represents the slowest growing IoT technology group. Software and services spending will both grow faster than hardware and connectivity. Hardware spending will approach $400 billion by 2020.